Buc-ee’s (a popular gas station) just dropped a pickleball paddle set
The Kitchen Team
Last Edited
Jan 30 2025
Category
News
Gas stations seem to have cult followings in their regions: in the east, it's Sheetz and Wawa, but in Texas, it's all about Buc-ee’s. "It's not just a gas station, it's an experience."
Now, the roadside empire with its chipper mascot has officially entered the picklesphere.
They’ve teamed up with Diadem Sports to drop a beginner-friendly pickleball paddle set, including two carbon fiber paddles (honeycomb core) and two pickleballs. The paddles are embossed with Buc-ee’s legendary beaver mascot, naturally.
Related: Can pickleball make good TV? The Wager proves it can
But they didn’t stop there. Buc-ee’s is also stocking individual Diadem paddles and a three-pack of pickleballs.
With their massive footprints off major highways, Buc-ee’s should absolutely build pickleball courts next to their sprawling parking lots. Then, they could compete with some of Sonic's Drive Through locations:
Even the Texas Ranchers, the state’s MLP team, would be on board. They took Tina Pisnik to Buc-ee’s for the first time (she was hunting for a vegan snack), but next time, let’s see her and teammates take on the beaver mascot in a pitstop match.
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